Real estate launches often stumble under the weight of scattered PDFs, disconnected assets, and low buyer engagement. But what if you could launch a project that’s efficient, digital, and data-driven - right from day one?
That’s where Relata’s Vistaire comes in. It’s an all-in-one real estate launch platform that helps developers digitize and automate their project launches—making them faster, smarter, and more immersive.
Why PropTech Isn’t Just a Buzzword, It’s the Future of Real Estate Growth
India’s PropTech market is no longer a niche. It reached USD 1.2 billion in 2024 and is projected to grow to USD 3.6 billion by 2033, expanding at a CAGR of nearly 13%.
By 2025, over half of urban property searches will happen through digital platforms powered by virtual tours, AI analytics, and interactive galleries.
For developers, this isn’t just evolution - it’s transformation. Buyers today, especially NRIs and millennials, expect interactive sales experiences, 3D walkthroughs, and real-time project insights, not static brochures or PDF decks.
What Stops Traditional Launches in Their Tracks
- Fragmented Launch Process
Multiple assets like images, floor plans, RERA documents, and videos - are managed manually, leading to delays, confusion, and disengaged audiences. - Static PDFs & Portfolios
With no interactivity or analytics, digital brochures fail to capture attention or drive conversions. - Low Visibility, No Organic Leads
Projects without SEO-optimized digital galleries remain invisible online, losing valuable organic traction. - High Costs, Low Scalability
Physical site visits, repeated soft launches, and manual marketing inflate costs and delay sales closures.
Vistaire: Launch Smarter, Convert Faster
Vistaire brings all real estate launch essentials into a unified, mobile-first platform designed for modern developers:
- Digital Sales Gallery Software: Upload property details, floor plans, images, videos, and RERA documents seamlessly into one branded gallery.
- Interactive 3D Walkthroughs & Guided Tours: Let buyers explore, ask questions, and choose units live - anytime, anywhere.
- Live Inventory & Pricing Integration: Showcase real-time unit availability and pricing, allowing instant expressions of interest or bookings.
- Analytics Dashboard & CRM Integration: Track engagement metrics like views, clicks, and interest levels to personalize follow-ups effectively.
- Mobile-First and No-Code: Build and update your launch microsite in minutes - no tech team required.
Why Developers Need Vistaire Now
- Boost Organic Visibility: Vistaire’s SEO-optimized galleries help your projects appear in relevant property searches.
- Reduce Site Visit Dependency: Virtual walkthroughs increase buyer confidence and boost conversion rates by up to 40%.
- Drive Data-Led Sales: Real-time buyer analytics empower your team to follow up with precision and close faster.
- Launch Automation at Scale: From digital content to CRM syncs, Vistaire simplifies every step of your launch process.
With Vistaire, developers move beyond marketing brochures to automated, insight-driven project launches.
The Broader PropTech Tailwinds
Emerging technologies like AI, VR, AR, and IoT are fundamentally reshaping how buyers discover and evaluate real estate.
By 2025, more than 70% of India’s leading developers are expected to adopt data analytics, automation tools, and digital launch platforms.
Government initiatives - such as the ₹1.18 lakh crore allocation to digital infrastructure in the Union Budget 2024, further strengthen this shift toward digital transformation in real estate.
PropTech is no longer optional. It’s democratizing market access, increasing credibility, and creating data-driven wealth for developers across India.
How Vistaire Solves Real Problems for Real Developers
Tier-2 / Tier-3 Builders
The Challenge: Trapped in broker dependency with zero digital presence
Vistaire's Answer: SEO-optimized project galleries that attract organic leads, plus virtual tours that let buyers explore projects remotely without a single broker call.
Mid-Sized Developers
The Challenge: Every launch feels like starting from scratch inconsistent branding, manual updates, scattered information
Vistaire's Answer: A centralized, branded sales gallery with real-time inventory management. One platform. One brand identity. Zero chaos.
Premium Builders
The Challenge: NRI buyers demand premium experiences and seamless access across time zones
Vistaire's Answer: High-fidelity 3D walkthroughs with CRM-integrated follow-ups, accessible globally 24/7. Your brand travels as well as your buyers do.
The Common Thread?
No matter your scale or segment, buyers want the same thing: instant access to accurate information.
Vistaire delivers variations, availability, and immersive visuals from the first click—building trust, transparency, and engagement before a single site visit.
Because in today's market, the sale begins online. Not on-site.
Launch Experiences, Not Just Buildings
If you’re a real estate developer looking to digitize your project launch, reduce delays, and enhance buyer experience, Vistaire is your all-in-one solution.
From digital sales galleries and guided 3D tours to real-time analytics and SEO-ready listings, Vistaire transforms every launch into a data-driven, immersive experience.
With Vistaire, you’re not just launching properties - you’re launching experiences.
